Vuzix Feeds on 'Info Snacking'

By Paula Bernier January 10, 2013

Tucked in a corner of the Las Vegas Convention Center’s Central Hall this week is the booth of a company called Vuzix. And while this company’s booth is modest by CES (News - Alert) show standards and it’s not what you’d call a hot startup, Vuzix nonetheless is seeing a lot of visitors and a fair amount of buzz.

Vuzix, a public company that got its start in 1997, sells digital eyewear products. Mike Hallett, director of sales, explained that the first application for its products was to enable people to more easily and discretely view video content. But the company today sells optical devices used both in commercial and consumer applications.

However, the hot area in the Vuzix booth this week is the space demoing its M100 device. It’s a thumb-sized device, which attaches to a headband, which you look into with just one eye to view media. Hallett said that the M100, which will be available for less than $500 starting this summer, allows for “information snacking” – meaning you can use it to glance regularly at your Twitter (News - Alert) feed, Facebook page, a digital map, or any type of thing you would do on your smartphone. Hallett adds that a person could use the M100 while walking to check locations on a Google (News - Alert) map or use a translation app to read a sign in a different language.


Image via http://www.vuzix.com/consumer/products_m100ag.html

“We don’t really condone driving a car with it,” he added.

While the M100, for which Vuzix is not ready to discuss its go-to-market strategy, appears to be generating a fair amount of interest, Hallett told us that the Holy Grail for Vuzix is a product called the B2500. This looks like a pair of sunglasses, but can allow the user to do anything they would do with a smartphone. Initially, this product works with the user’s smartphone, allowing the user to control apps using buttons on the side of the glasses. But the future plan is to offer smartphone-like capabilities without the requirement of a smartphone – and to enable the user to manipulate apps, data and services using gestures, he said.




Edited by Brooke Neuman

Executive Editor, TMC

SHARE THIS ARTICLE
Related Articles

Apple Goes Social with Video Editing App

By: Alicia Young    8/26/2016

The goal is to offer simple video editing with tools that appeal to millennials and upcoming generations-the people who grew up surrounded by social m…

Read More

How Do the Year's Threat Predictions Match Reality?

By: Special Guest    8/24/2016

Last year, Fortinet's FortiGuard Labs global threat research team made a series of predictions about cyber threats in 2016. We are now halfway through…

Read More

Automakers Invest in Wearable Tech Pilot Programs

By: Lindsey Patterson    8/24/2016

The advent of wearable technology has recently generated a number of creative products. Consumers check for email messages using "smart" watches and i…

Read More

AI's Major Role in EU's New Data Privacy Regulations

By: Special Guest    8/23/2016

Earlier this year, the European Union passed the General Data Protection Regulation - landmark legislation addressing data protection and privacy conc…

Read More

Broadband Delivered by Fiber Proves Better than Alternatives

By: Doug Mohney    8/23/2016

We're a couple years out on an unprecedented boom in broadband, with new wireless schemes, 5G, high-flying drones and constellations of satellites cov…

Read More