Not often, on a measure of consumer rankings, do Verizon and AT&T outscore Apple, Google and Facebook. But a recent survey of consumer trust in firms as guardians of their privacy shows precisely that.
Verizon and AT&T rank among the top 20 "most trusted" firms where it comes to protecting privacy, while Apple and Google do not appear on the top-20 list.
American Express is the most trusted company operating in the United States, on the dimension of privacy, among 217 organizations rated in our most trusted companies list, according to a new study by the Ponemon Institute.
Verizon, at the 11th position, is the most trusted U.S. communications company. AT&T is ranked 19th.
Though Apple and Googe, do not rank in the top 20 for end user trust, on the dimension of protecting privacy, Amazon is ranked third and eBay is ranked ninth.
New entrants to the top 20 most trusted list include: Microsoft (ranked 17), United Healthcare (ranked 18) and Mozilla (ranked 20).
Top 20 performers 2012 include:
American Express 1
Hewlett Packard 2
US Postal Service 4
Procter & Gamble 6
Johnson & Johnson 12
Weight Watchers 14
U.S. Bank 15
United Healthcare 18
Healthcare, consumer products, and banking are the industry segments considered by consumers to be the most trusted for privacy (among 25 industry categories). In contrast, Internet and social media, not-for-profits (charities) and toys are viewed as the least trusted for privacy.
Some 78 percent of respondents continue to perceive privacy and the protection of their personal information as very important or important to the overall trust equation. And privacy has been getting more important to people over seven years.
The USC Shoah Foundation was founded by Steven Spielberg in 1994 to document first-hand accounts of the Holocaust for future generations. Since then, …
Roman Valeryevich Seleznev was sentenced to 27 years in prison last week in the U.S. for stealing millions of credit card details from businesses.
Microsoft gunning for a place in the human capital management sphere with new application, and the addition of Dynamics 365 to LinkedIn.
Intellectual property is considered an intangible asset and can include things like recipe ingredients, articles, logos, and proprietary systems and p…
I've been looking at a lot of the comments on game review articles and forums of late, and gamers appear to be disappointed that the games aren't gett…