GroupFlier's API Permits Developers to Add Group Texting to Websites

By Ashok Bindra December 29, 2010

Group texting site GroupFlier has officially released its application programming interface (API) for third-party developers. The new API helps them build powerful group texting functionality to websites and applications that connect to GroupFlier's free text messaging and geo-location services.

As per the post on EIN news site (the API was announced earlier this month), it allows any community of friends -- club, team, class, party, clique, family -- to use a single number for group texting. According to the EIN News report, the service is compatible with all devices and platforms, including BlackBerry, Android, iPhone or old Nokia. Plus, it supports any service plans by AT&T, Verizon or a phone card.

Citing some examples of how the API can used by developers, the report provides the following examples:

A band website could use the API to create a texting fan group;

A fishing forum could use the API to create a group for real time updates on the latest fishing reports;

A group scheduling application could use the API to create a group and then send alerts to the group.

In a statement, GroupFlier CEO Morris Panner said, "With the release of this API, there are no limits to how GroupFlier can be used to organize joint activities, whether it's a ski trip or a foursome on the golf course. Each group receives its own unique texting number so it's easy for anyone to send a text to the whole group."

With forthcoming geo-location integration, friends will be able to check in and know where they are located in relation to each other. The assigned group texting number can also serve as a conference call party number for the group, according to GroupFlier.

The EIN News report also indicates that GroupFlier will add software that can be installed on any smartphone. Thus, allowing users not to carry a costly texting plan to use the free service.

Based in Bethesda, Md., GroupFlier's mission is to empower clubs and associations of all kinds. The company was founded by Morris Panner and received seed funding from Novak Biddle of Washington, D.C.


Ashok Bindra is a veteran writer and editor with more than 25 years of editorial experience covering RF/wireless technologies, semiconductors and power electronics. To read more of his articles, please visit his columnist page.

Edited by Tammy Wolf

TechZone360 Contributor

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