Apple's iPad 3 to Feature Improved LCD Screens

By Ashok Bindra July 19, 2011

Based on a news report in Korea Times, TGDaily wrote that iPhone maker Apple, Inc. is in the process of testing next generation liquid crystal displays (LCDs) for its upcoming iPad 3. As per this report, the technology giant has asked both Samsung and LG to design LCD displays with optimized picture quality and density.

“The iPad 3 will feature an improved display to support quad extended graphics (QXGA), a display resolution of 2048×1536 pixels with a 4:3 aspect ratio to provide full high definition (HD) viewing experience,” an industry source told Korea Times, wrote TG Daily.

Quoting the source, the Korean newspaper wrote “Apple has traditionally preferred to use the same providers of the same parts for the same device, even as they evolve to different versions. I don't see any fundamental change to that approach.”

However, as per this report, the source indicated to the Korean paper that Apple may have little interest in Samsung's flat screens based on organic light emitting diodes (OLEDs), which are plagued by shorter life span and easy contamination.

Furthermore, the source added, “Another drawback is the current OLED technology, as it is not at the level to realize a full HD viewing experience, which is important for tablets.”

Nevertheless, according to TG Daily reporter Trent Nouveau, both companies are more than capable of manufacturing high-resolution QXGA screens up to 9.7 inches with advanced production technology based on the use of low temperature polysilicon.

Another source commenting on this development told Korea Times that pixel density is a barometer for viewing quality and should be increased to over 280 pixels-per-inch (PPI) to meet Apple’s stiff requirements for screen viewing.

Recently, Apple shifted the A6 chip production to TSMC, moving away from Samsung. But, a senior Samsung executive told Korea Times that this move will not have a negative impact on future display orders from Apple, wrote Tsai. Quoting Samsung executive, TG Daily wrote, “Apple is first and foremost about product quality, and while it may find other manufacturers to provide customized chips for its new products, the same can't be said about LCDs.”

Want to learn more about the latest in communications and technology? Then be sure to attend ITEXPO West 2011, taking place Sept. 13-15, 2011, in Austin, Texas. ITEXPO offers an educational program to help corporate decision makers select the right IP-based voice, video, fax and unified communications solutions to improve their operations. It's also where service providers learn how to profitably roll out the services their subscribers are clamoring for – and where resellers can learn about new growth opportunities. To register, click here.

Ashok Bindra is a veteran writer and editor with more than 25 years of editorial experience covering RF/wireless technologies, semiconductors and power electronics. To read more of his articles, please visit his columnist page.

Edited by Jennifer Russell

TechZone360 Contributor

Related Articles

The World is His Oyster: Connected Solutions Enable Daniel Ward to See Food

By: Paula Bernier    3/16/2018

Fresh seafood can taste great, but if it is not handled properly, people can get sick, and that can lead to business closures and lost revenues. That'…

Read More

How to Get Ready for GDPR if You've Waited Until the Last Minute

By: Special Guest    3/14/2018

With less than two months until the General Data Protection Regulations (GDPR) deadline, many companies have already started making sure that their bu…

Read More

How Fintech is Helping Create Global Businesses

By: Special Guest    3/14/2018

The growth of Fintech probably has not escaped your attention. Whether you're a customer making contactless payments or an investor weighing up CFD tr…

Read More

Are We Prepared for Automation?

By: Special Guest    3/13/2018

We are barreling toward a future of automation. A great proportion of the six million US manufacturing jobs that have disappeared over the last few de…

Read More

The Dark Web - A Hot Bed for Cybercrime

By: Special Guest    3/12/2018

There is a corner of the internet that is cloaked from every day users. Beneath the typical search engines and web browsers, an illegal marketplace is…

Read More