Yahoo Hires New CEO in Google's First Female Engineer, Marissa Mayer

By Steve Anderson July 16, 2012

Yahoo's pursuit of a new CEO has been going on for some time, but just minutes ago, Yahoo made the official announcement that they had made their choice. They’ve selected Marissa Mayer, who previously held the distinction of being Google's first woman engineer.

Mayer, who most recently served as the head of Google's Local, Maps and Location Services division, had been a part of Google since 1999, and was among the first twenty employees that Google had ever hired.

She was responsible for much of Google's development over the last decade and beyond, including a count of over 100 different features including Gmail and Google News.

Mayer described herself as "honored and delighted to lead Yahoo," which she in turn described as "one of the Internet's premier destinations for more than 700 million users." Times have been tough for Yahoo as of late, with revenue and hits dropping off against, not surprisingly, the growing user experience that Google represents.

Some believe this is why Yahoo went with Mayer in the first place – something of an unexpected decision in its own right. Some believed that Ross Levinson, Yahoo's interim CEO, would land the job.

But it's easy to see why Yahoo went with someone who'd been around since the early days of a firm that could arguably be called its primary competitor.

Given that Mayer's body of experience was unanimously acclaimed by Yahoo's Board of Directors, it's not hard to see how some have even looked at the hiring of Mayer as a sign that Yahoo wants to revitalize its user experience. What better way to improve the Yahoo user experience than by bringing in the woman who had a hand in the design of much of Google’s?

Only time will tell, of course, if this was the right move for Yahoo to make. Considering just how much Mayer has done in the industry, it's a pretty safe bet that this move will ultimately pay dividends for Yahoo, and potentially get the beleaguered company back on track.

Edited by Braden Becker

Contributing TechZone360 Writer

Related Articles

Four Reasons to Reach for the Cloud after World Earth Day

By: Special Guest    4/23/2018

The World Earth Day agenda offers a chance to flip the rationale for cloud adoption and highlight environmental benefits that the technology brings pr…

Read More

Bloomberg BETA: Models Are Key to Machine Intelligence

By: Paula Bernier    4/19/2018

James Cham, partner at seed fund Bloomberg BETA, was at Cisco Collaboration Summit today talking about the importance of models to the future of machi…

Read More

Get Smart About Influencer Attribution in a Blockchain World

By: Maurice Nagle    4/16/2018

The retail value chain is in for a blockchain-enabled overhaul, with smarter relationships, delivering enhanced transparency across an environment of …

Read More

Facebook Flip-Flopping on GDPR

By: Maurice Nagle    4/12/2018

With GDPR on the horizon, Zuckerberg in Congress testifying and Facebook users questioning loyalty, change is coming. What that change will look like,…

Read More

The Next Phase of Flash Storage and the Mid-Sized Business

By: Joanna Fanuko    4/11/2018

Organizations amass profuse amounts of data these days, ranging from website traffic metrics to online customer surveys. Collectively, AI, IoT and eve…

Read More