Foursquare Attracts 10 Millionth User

By Beecher Tuttle June 21, 2011

Location-based social networking site Foursquare has crossed the 10-million user threshold, the company announced in a Monday blog post. The popular mobile app has added around 700,000 new users since it last updated its total in May.

Foursquare celebrated its latest milestone by revealing some user trends and a few facts about its short history. To date, Foursquare users have visited 169 different countries. The total number of check-ins outside of the U.S. now exceeds 350 million. This list includes 1,105 visits to beer halls in Germany and 6,230 stop-offs at sake bars in Japan. The numbers are particularly impressive considering the mobile check-in service launched just over two years ago.

The most popular retail locations among Foursquare users include Target, Wal-Mart and Macy's. Meanwhile, 7-Eleven, Circle K and Wawa lead the list of most visited convenience stores.

Other popular chains include Home Depot, IKEA, Lowe's, Old Navy and Victoria's Secret. The three most popular bank chains in the eyes of Foursquare users are Bank of America, Chase and Wells Fargo.

The location-based networking site has documented 225 weddings at City Hall, 804 weddings in parks and well over 5,000 marriage ceremonies in churches. In addition, Foursquare has been responsible for more than 1,000 birth announcements via hospital check-ins.

“One of the most amazing things about building Foursquare has been seeing a tool we designed for our friends turn into something now used by over 10,000,000 people,” the company noted in the blog post. “And as our community grows larger, we get to build things that start to fulfill our larger vision for the future. Thanks to all of you for supporting us, and stay tuned for much, much more.”

Currently, more than 400,000 companies are connecting with customers using Foursquare, according to TechCrunch. At least 10,000 have already used the company's API.

Want to learn more about the latest in communications and technology? Then be sure to attend ITEXPO West 2011, taking place Sept. 13-15, 2011, in Austin, Texas. ITEXPO offers an educational program to help corporate decision makers select the right IP-based voice, video, fax and unified communications solutions to improve their operations. It's also where service providers learn how to profitably roll out the services their subscribers are clamoring for – and where resellers can learn about new growth opportunities. To register, click here.

Beecher Tuttle is a TechZone360 contributor. He has extensive experience writing and editing for print publications and online news websites. He has specialized in a variety of industries, including health care technology, politics and education. To read more of his articles, please visit his columnist page.

Edited by Jennifer Russell

TechZone360 Contributor

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