Juniper Research: eSports to Beat NFL Viewership by 2020

By

It's come a long way since the earliest days, but eSports are finally gaining ground with viewers, impressing advertisers, and showing off the kind of longevity that takes a new development from fad to mainstream. A new report from Juniper Research notes that the numbers are already on the rise, and will do some impressive things in just the next five years.

The new Juniper Research study, titled “Digital Games: eSports 2015 – 2020”, shows a market on the upward track. In 2014, eSports boasted 102 million viewers worldwide, a number that's set to reach 133 million this year. That means around $1 billion in just subscriptions, a development that proves some power in the market. But by way of comparison, Juniper Research also offered up two other markets: NFL tournament viewers at 220 million global unique viewers in 2014, and Formula 1 racing, at 400 million global viewers. Juniper projects that, by 2020, eSports will not only pass the levels seen by NFL viewers, but approach those of Formula 1.

With prize pools on the rise for eSports, and viewership numbers climbing as well—the League of Legends World Championships, for example, brought in better than 27 million viewers itself—calling eSports a credible sporting alternative has never sounded so rational. Advertisers are expected to take an upward turn as well, seeing revenues climb nearly 250 percent over the course of 2015 to 2020.

Image via Shutterstock

However, eSports has one major issue against it: public perception. Reports of players using performance-enhancing drugs is on the rise, and the Electronic Sports League (ESL) has already implemented drug screening to identify and thin out such use. This should help further drive subscriptions and advertising, helping to reach those lofty targets.

It wasn't so long ago that this kind of success was almost unimaginable in the field; it was big news enough just a couple years ago that eSports was on par with professional golf, or approaching professional hockey viewership levels. But to hear eSports talked about in the same breath as Formula 1 and NFL viewership? That's huge. This is a field that's been developing almost from scratch, and now it's starting to take on a whole new life. One major factor contributing to that success is likely the sheer accessibility of the sport; since it's mostly streamed online, it can be viewed from nearly anywhere on most any device. That's a development most major sports can't share to that extent; just ask any cable cutter who's tried to catch a certain game.

Will we one day have viewing parties for The International in the same way we do for the Super Bowl? It's not out of line at all, and based on what we know so far, we may well start hearing about professional gamers the way we hear about professional athletes now.




Edited by Kyle Piscioniere
Get stories like this delivered straight to your inbox. [Free eNews Subscription]

Contributing Writer

SHARE THIS ARTICLE
Related Articles

Tech Podcast Award Winners Bring Excitement and Enthusiasm to a Range of Important Tech Topics

By: TMCnet Staff    6/18/2025

Tech Podcast Award winners produce engaging, informative, and often entertaining content, bringing valuable insight from industry front lines to the e…

Read More

How Mobile Technology is Driving the Shift to Casino Apps

By: Contributing Writer    6/12/2025

Recent years have seen casino apps completely changing the online casino experience. Thanks to mobile-first technology, apps are becoming the default.…

Read More

Decentralized IT Management: Fad or Future?

By: Contributing Writer    6/5/2025

Managing IT feels like an ongoing balancing act for many businesses. Centralized systems often create bottlenecks, slow down teams, and frustrate empl…

Read More

IT Management as a Driver of ESG Initiatives

By: Contributing Writer    6/5/2025

Businesses today face growing pressure to meet environmental, social, and governance (ESG) standards. Customers demand greener practices. Investors lo…

Read More

Everything You Need to Know About Mobile Casinos

By: Contributing Writer    5/30/2025

We live in the age of technology and we have come to solve things on the go, whether we are talking about personal or job-related issues. We have come…

Read More