Netflix Encounters Privacy Suits

By

Movie-lovers are crying foul when it comes to Netflix’s privacy policies. Over the past two months, records show that the online video streaming service has been accused by no less than five people of violating U.S. privacy laws.

Michael Sevy is the most recent former Netflix subscriber to take his grievances to court. The Michigan resident filed a four-page suit last week accusing Netflix of violating the Video Privacy Protection Act by "collecting, storing and maintaining for an indefinite period of time, the video rental histories of every customer that has ever rented a DVD from Netflix."

Netflix is being accused of retaining confidential consumer data even after people cancel their Netflix memberships. This information includes rental histories and credit card numbers.

This isn’t the first time Netflix has ruffled feathers. Last September, Netflix announced that Netflix.ca, the U.S. company’s first website outside the United States, would go live, delivering its online streaming service to Canada.

However, as reported by TechZone360.com, a street celebration turned into a marketing disaster after reporters discovered that actors hired by Netflix had been instructed to hype the arrival of the company’s video streaming service at the event. In fact, according to the Financial Post’s website, it was during a scheduled press event in Toronto that reporters from Canadian media apparently noticed that some of the responses from people in attendance sounded like “canned responses.” The actors also were urged to fill a variety of stereotypical roles, including “mothers, film buffs, tech geeks, couch potatoes,” according to the one-page handout given to them.

Not that Netflix has anything to worry about. The company now has nearly 17 million subscribers who use its service to rent TV shows and movies.




Edited by Tammy Wolf
Get stories like this delivered straight to your inbox. [Free eNews Subscription]

TechZone360 Contributing Editor

SHARE THIS ARTICLE
Related Articles

Can Science Outsmart Deepfake Deceivers? Klick Labs Proposes an Emerging Solution

By: Alex Passett    3/25/2024

Researchers at Klick Labs were able to identify audio deepfakes from authentic audio recordings via new vocal biomarker technology (alongside AI model…

Read More

Top 5 Best Ways to Integrate Technology for Successful Project-Based Learning

By: Contributing Writer    3/19/2024

Project-based learning, also popularly known as the PBL curriculum, emphasizes using and integrating technology with classroom teaching. This approach…

Read More

How to Protect Your Website From LDAP Injection Attacks

By: Contributing Writer    3/12/2024

Prevent LDAP injection attacks with regular testing, limiting access privileges, sanitizing user input, and applying the proper encoding functions.

Read More

Azure Cost Optimization: 5 Things You Can Do to Save on Azure

By: Contributing Writer    3/7/2024

Azure cost optimization is the process of managing and reducing the overall cost of using Azure. It involves understanding the resources you're using,…

Read More

Massive Meta Apps and Services Outage Impacts Users Worldwide

By: Alex Passett    3/5/2024

Meta's suite of apps and services are experiencing major global outages on Super Tuesday 2024.

Read More