HP Pulls Plug on Rubinstein as webOS Head

By

Hewlett-Packard has reorganized the management structure of its webOS mobile operating system unit by replacing the group’s head. The move comes just 10 days after HP launched the webOS-powered TouchPad tablet, which has so far received mixed reviews.

Former Palm CEO Jon Rubinstein has been replaced as the head of the webOS unit by Stephen DeWitt, who ran the Americas region of HP’s Personal Systems Group (PSG). Stephen DiFranco, head of the solutions partners organization for the Americas, will take over the role left vacant by DeWitt.

Rubinstein, who ran the unit since HP acquired Palm last year, will receive a “product innovation role” within the PSG, where he will have much broader range of responsibilities across multiple product lines, according to a company release.

DeWitt will be charged with the task of taking on Apple and Android in the hopes of making webOS a relevant player in the mobile space. Besides overseeing engineering, R&D and sales initiatives, DeWitt will also oversee HP’s new global developer and independent software vendor program as well as launch a dedicated mobility practice with HP’s partner community. The goal will be to create consumer and business apps that can stand up to those provided by competitors.

“Stephen DeWitt has a proven ability to build and scale organizations into global, multibillion dollar operations, and I am confident that he will take webOS to the next level,” Todd Bradley, executive vice president of PSG, noted in a statement.

Although HP kept a positive tone in the release, some have speculated that the move may have stemmed from buyer concerns over the TouchPad tablet, the hallmark webOS device. Most complaints concern the performance of the device, including slow app load times and an inadequate browser, according to PC World.

The issues with the tablet led HP to announce just a week after its launch that the company will deliver an over-the-air software update in the coming days.

“We are working on our first software release, which will improve many of their concerns with regards to performance,” HP spokeswoman Leslie Letts said in a statement.

Want to learn more about the latest in communications and technology? Then be sure to attend ITEXPO West 2011, taking place Sept. 13-15, 2011, in Austin, Texas. ITEXPO offers an educational program to help corporate decision makers select the right IP-based voice, video, fax and unified communications solutions to improve their operations. It’s also where service providers learn how to profitably roll out the services their subscribers are clamoring for – and where resellers can learn about new growth opportunities. To register, click here.



Beecher Tuttle is a TechZone360 contributor. He has extensive experience writing and editing for print publications and online news websites. He has specialized in a variety of industries, including health care technology, politics and education. To read more of his articles, please visit his columnist page.

Edited by Jennifer Russell

Get stories like this delivered straight to your inbox. [Free eNews Subscription]

TechZone360 Contributor

SHARE THIS ARTICLE
Related Articles

Your Post-Quantum Readiness Starts at Y2Q Summit

By: TMCnet News    5/27/2026

Y2Q Summit is an executive conference focused on helping enterprises prepare for the coming era of quantum computing disruption, cybersecurity transfo…

Read More

Why Award Marketing Should Be Part of Every B2B Tech Company's Growth Strategy

By: Erik Linask    5/20/2026

Award marketing matters for B2B tech companies because industry recognition can strengthen trust, support sales and partner relationships, improve con…

Read More

Why Email Is Still the Most Underrated Layer of Modern Software Infrastructure

By: Contributing Writer    5/15/2026

Take, for example, the following scenario. A user requests a password reset, waits a few seconds, refreshes their inbox and nothing arrives. They try …

Read More

Jitterbit's Visionary Status Signals a Shift in the iPaaS Market

By: Contributing Writer    4/7/2026

As enterprise ecosystems grow more complex, integration has become less of a backend IT function and more of a strategic driver of business performanc…

Read More

Cyber Extortion over hoax Breach: Lessons from a Fabricated story about IDMERIT

By: Contributing Writer    3/3/2026

Cybercriminals are increasingly staging fake data breaches to launch extortion attempts against KYC-AML companies. Recently, hackers devised a new met…

Read More